. >> reporter: he said much of the super bowl hype will focus on his brother, john, the coach of the ravins. he called it a blessing and a curse. >> you know, the curse part would be that, you know, the talk of two brothers playing in the super bowl and what that takes away from, you know, the players in the game. >> despite jim's attitude, some fans at the camped to said they consider the sibling contest historic. >> we hope all year this would happen to him. we -- i was elated when this happened because the brothers, when will this happen again? never. >> reporter: he emphasized the two brothers love each other and don't plan to talk much, just exchange text-messages until after the game. >> the 49ers quest for six is great news for retailers that sell greer with the team's logo on it. the official store opened an hour early this morning. fans moved in, grabbed up shirts and hats, some declaring the team nfc champs after yesterday's four point victory. others bought replica jerseys with the number seven, kaepernick's number. most would love to wear that gear to new orleans in two w